Duzlo campaigns come in all shapes and sizes, but most generally fall into two distinct content types: clipping and UGC (user-generated content). Both offer big earning potential—but they work differently, and knowing how each one operates can help you find your best fit.
Clipping campaigns
Clipping is all about pulling standout moments from long-form content—like livestreams, podcasts, or interviews—and turning them into short, shareable posts.
You’re not creating new content, just repurposing existing moments
Think: hot takes, reactions, jokes, rants, or viral moments
Ideal for content from long-form creators like livestreams (Adin Ross, Fousey, etc.) and podcasts (Impaulsive, Flagrant, etc.), but also for shows with viral moments, like Beast Games, Paul American, etc.
Great for editors who know how to quickly cut clips, overlay captions, and ride trends
These campaigns are usually launched by creators who want help spreading their existing content. You post the clips to your own socials and get rewarded based on how they perform.
It's common for participants of clipping to create new social accounts specific to the niche they are posting clips for in order to increase exposure with social algorithms. For example, clippers of Adin Ross might create new social accounts named "AdinClips" or "AdinUpdates".
UGC (User-Generated Content) campaigns
UGC is original content you create from scratch—often on behalf of a brand that wants real people showcasing or reviewing their product or service.
You’re typically on camera, building the story yourself (some campaigns may allow for faceless content)
Think: reviews, reactions, lifestyle clips, or personal testimonials
Content should feel authentic and unscripted
Perfect if you enjoy storytelling or already post product-related content
Especially great if the content in a campaign is specifically relevant to your existing audience
Brands use UGC campaigns to build trust with audiences in a more relatable, human way—and they reward users who deliver content that resonates.
Which one’s right for you?
You don’t have to choose just one. Many users bounce between both:
Clip a viral moment from a podcast one day
Film a UGC-style product review the next
It all depends on your strengths, your style, and your audience. You can experiment, learn, and earn across both formats.
Whether you're repurposing viral moments or creating original ones, Duzlo gives you the platform—and the payouts—to grow.